• Center Toyama City

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  • Discovering the Enchanting Charm of Toyama: A Journey Through History, Nature, and Culture

    Nestled in the heart of Japan, Toyama prefecture beckons travelers with its rich tapestry of history, stunning natural landscapes, and vibrant cultural offerings. For those seeking an authentic Japanese experience off the beaten path, Toyama promises an unforgettable adventure waiting to be explored.

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    Toyama City: Where History Comes Alive

    Toyama City: Where History Comes Alive

    At the heart of Toyama lies its capital city, Toyama City, a vibrant hub steeped in centuries of history and tradition. Here, visitors can embark on a journey through time as they explore the iconic Toyama Castle, a symbol of the region's storied past. Built in the Warring States period by the feudal lord Mizuno Katsushige, the castle boasts a fascinating museum within its walls, offering insights into its 400-year history.

    Wandering through the charming streets of the castle town, visitors will encounter quaint shops and traditional pharmacies, such as the legendary Ikeda-ya Yasubei Shoten, which has been serving the community with its herbal remedies since 1936. Immerse yourself in the timeless beauty of Toyama's historic district and discover the secrets of its ancient craftsmanship.

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    Toyama Castle

     

    Toyama Castle Park, known as 富山城址公園, occupies the former grounds of Toyama Castle in the heart of Toyama. Within the park, visitors can explore a reconstructed castle keep, an art museum, a beautiful Japanese garden, expansive lawns, and a statue honoring the former local lord. It's a popular destination for cherry blossom viewing, typically from early to mid-April.

     

    Originally built in 1543, Toyama Castle served as the stronghold of the Toyama branch of the Maeda clan during the Edo Period (1603-1868). The Maeda clan, based in neighboring Kanazawa, controlled Kaga Province and ranked among the wealthiest families in Japan after the shogun. Although the castle keep was dismantled during the Meiji Period (1868-1912), it was reconstructed in 1954 using ferro-concrete, while sections of the original walls and moats remain intact. Inside the keep, visitors can explore the Toyama Municipal Folk Museum, which offers insights into the city's and castle's history. An observation deck on the top floor provides panoramic views of the surroundings.

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    Samurai Experience Toyama

    In Toyama City, within the Toyama Castle Park, the "Toyama City Tourist Information Center" offers the "Toyama Samurai Experience" where visitors can participate in activities such as dressing in helmets, battle surcoats, and kimonos, as well as experiencing authentic armor fitting and horseback riding.

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    Toyama City Office View Tower

    (Toyama City Hall observation tower)

    The observation deck offers a 360-degree panoramic view from a height of 70 meters above the ground, and the best part is, it's free!

    Known as the Front Row Seat to Mt. Tateyama, this observation deck provides a breathtaking vista of the majestic Tateyama Mountain Range on clear days, offering a sense of luxury.
    From this vantage point, you can take in views of downtown Toyama City, Toyama Castle to the south, the Kureha Hills to the east, and Toyama Bay to the north.

    No matter where you look, you'll be treated to a stunning sight.
    The deck is open from morning until evening, allowing visitors to enjoy various views, from bright daytime scenes to picturesque sunsets and even nighttime views.
    If you're in Toyama, this is a must-see attraction!

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    Matsukawa River

    In spring, Toyama's landscape transforms into a vision of ethereal beauty as cherry blossoms line the banks of the Matsukawa River. A leisurely cruise along the river aboard the Matsukawa Pleasure Boat offers an enchanting view of the blossoms in full bloom, casting a spell of serenity over the city. Don't miss the opportunity to witness the mesmerizing sight of Toyama Castle illuminated against the night sky, a breathtaking spectacle that captures the essence of Japan's timeless allure.

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    Fugan Unga Kansui-Park

    The beautiful Fukuno Canal Waterfront Park, located in the heart of Toyama, is a spacious green space surrounded by canals, boasting cherry blossoms in spring. Visitors can stroll along the waterfront, relax in the park, or enjoy a picnic with family and friends, immersing themselves in the tranquility of Toyama. Within the park, there are Michelin-starred restaurants and a Starbucks, selected as the "Most Beautiful Starbucks in the World." Additionally, birdwatching observatories and canal cruises are available within the park, perfect for those seeking a broader view of the scenery.

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    Ikedaya Yasubei Shoten

    Ikedaya Yasubei Shoten, known for its medicine Toyama's Ecchu Hangan-dan, is a long-established pharmacy specializing in Japanese and Chinese medicine, primarily manufacturing

     

    Since the Edo Period, this establishment has been renowned throughout Japan, offering a glimpse into Toyama's rich history and culture of medicine trade. Visitors have the chance to purchase traditional medicines, engage in the craft of making pills with antique wooden tools, and take home retro-packaged Japanese remedies as unique souvenirs. Additionally, on the second floor, guests can savor "Yakuzen ryori," dishes infused with medicinal herbs, at the restaurant.

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    TOYAMA GLASS ART MUSEUM

    Nestled in Toyama City, the Toyama Glass Art Museum proudly displays an extensive array of glass artwork sourced from various corners of the globe. Housed within the strikingly modern Kirari building, a creation of the renowned architect Kuma Kengo, the museum also accommodates the city's public library.

    Visitors can explore both permanent and rotating exhibitions throughout the museum. The fourth and sixth floors host permanent exhibitions, featuring contemporary glass masterpieces acquired by the museum over the years, alongside the "Glass Art Garden" exhibit on the sixth floor, showcasing installations by the acclaimed artist Dale Chihuly. Temporary exhibitions are scattered across various galleries on different levels, adding dynamism to the museum experience.

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    Savor the Flavors of Toyama: Culinary Adventures Await

    No trip to Toyama would be complete without sampling its culinary delights. Indulge in fresh seafood at Toyama's bustling fish markets, where the catch of the day is served up in a variety of mouthwatering dishes. From succulent sushi to savory seafood bowls, Toyama's gastronomic scene promises to tantalize your taste buds and leave you craving for more.

     

    In Toyama, a region embraced by nature, you'll find a wealth of local delicacies, notably the bountiful seafood from Toyama Bay.
    From seafood staples like Shiroebi and Firefly Squid to unique treats like Toyama Black Ramen, the culinary offerings are diverse. Additionally, there are plenty of gourmet delights that you can take home with you, such as Masuzushi (trout sushi), Black Dye, and Unazuki Beer. So, when you visit Toyama, make sure to savor these local delights alongside your sightseeing adventures.

    Shiroebi, known as "Aigame," inhabit the seabed valleys of Toyama Bay, prized for their translucent appearance resembling delicate pink jewels. Whether fried as tempura or kakiage or enjoyed raw as sashimi or sushi, Shiroebi can be found on menus across Toyama, including conveyor belt sushi spots and izakayas. And don't forget to pick up some Shiroebi Senbei (rice crackers) as souvenirs!

    Kanburi, or winter yellowtail, is a seasonal catch in the Sea of Japan, with Toyama Bay's early winter catches known for their rich fat content. Enjoyed from December to February, Kanburi is a winter delicacy that Toyama is famous for.

    During spring, Firefly Squid steals the culinary spotlight with its firm, crunchy texture. Abundant in Toyama Bay from March to May, it's a sought-after spring delicacy. As they prepare for spawning, Firefly Squid gather along the coastlines of Toyama Bay, offering a visual treat along with their delectable taste.

    Masuzushi, a local favorite in Toyama, offers a variety of flavors depending on where you try it. Made with salted trout and premium rice, each piece is crafted with care and precision. Whether enjoyed as a regional dish or packed into a bento for a meal on the go, Masuzushi is a must-try when in Toyama.

    And last but not least, Toyama Black Ramen, often hailed as the heart and soul of Toyama's culinary scene. Originating from Toyama City, this ramen boasts a deep, rich soup made with flavorful soy sauce, earning its reputation as a local delicacy.

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    Yatsuo Town

     

    Yatsuo Town in Toyama City, famous nationwide for the "Owara Kaze no Bon" festival. Its central area boasts cobblestone streets lined with houses unified in color and shape, preserving the ambiance of an Edo period townscape. The cobblestone paving and underground wiring have been meticulously maintained, leading to its selection as one of "Japan's Top 100 Roads" in 1986.

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     festival in Toyama(matsuri)

     

    The largest festival in Toyama Prefecture features exciting events such as the energetic dances of the "Toyama Yosakoi Festival," the "Ecchu Owara-bushi National Competition," the "Owara Stage," and a variety of enjoyable activities including food and drink stalls.

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    Plan Your Journey to Toyama Today

    With its blend of historical charm, natural beauty, and cultural treasures, Toyama offers a unique glimpse into the soul of Japan. Whether you're strolling through ancient castle towns or admiring the delicate beauty of cherry blossoms in spring, every moment spent in Toyama is a journey of discovery and delight. Start planning your adventure to Toyama today and experience the magic of this hidden gem for yourself.

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